Thursday Mar 12, 2026

FP&A vs Accountants in an AI era - with Accountant Emily Feinstone

Emily Feinstone is an accounting manager at Eventus Advisory Group and unusually tech-forward in how she works. Emily spends her days building better processes, automating repetitive finance workflows, and making high volume operational data usable. And instead of opting for a  traditional CPA first route after 20 years of experience, she is pursuing a degree in data science: “ I want to be the one that teaches the AI and not the one that is replaced by AI. I want to be the one that knows how to use it the best to my advantage.”

Emily also talks about accounting vs FP&A: You don't even see overhead. It's allocated…but you don't know that it took me two, two and a half hours to prepare that entry and another two hours to key it in.”

In this episode: 

  • Blurring of lines between data analysts and accountants 
  • The future of the accounting profession in an AI era 
  • Transforming an Excel based invoice and commission process 
  • Keeping raceability and controls + automation 
  • Why I wont trust AI to do my accounting journal entries 

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